First, it serves as a lead event for the Gamma Gamma Lambda Chapter's and Furman University's community celebration of Dr. King's Legacy.
Second, this is the primary fundraising effort for the Luke H. Chatman Scholarship, which is awarded to Greenville High School Students in April of each year.
Third, the Gala serves as an opportunity to educate local youth about Dr. King’s Legacy and various programs that promote positive examples for youth to emulate. As a part of this effort, the Gala features various presentations and information about Dr. King’s message and programs which are ideal examples of his description of “Beloved Community”.
Finally, the Celebration is where we announce the latest award of the Martin Luther King Citizenship Award for Upstate of South Carolina. Last year's winner was Mr. James E. Bobo, CEO & Owner, Community Informer News, LLC.